Book Review – Marketing Plans: How to Prepare Them, How to Use Them by Malcolm McDonald and Hugh Wilson

Why are we suggesting a book that focuses on marketing and business management?

Because as a Learning & Development professional you need to understand how to promote L&D to your business, engage employees and ensure they know how much value you offer.

Continue reading “Book Review – Marketing Plans: How to Prepare Them, How to Use Them by Malcolm McDonald and Hugh Wilson”